New Byrider Dealership is Now Open: Bowling Green, KY
A new Byrider franchise store is now open in Bowling Green, Kentucky. The new buy-here-pay-here used car dealership is located at 2210 Russellville Rd. This marks Byrider’s first dealership in Bowling Green and sixth in Kentucky. This is franchise owner Matt Enderlin’s first store in Kentucky. Enderlin continues his partnership with longtime Byrider executive Shannon Aldridge to open and operate the store. They opened a store in Terre Haute, In. in 2021. Enderlin also owns and operates four stores in Arkansas. This marks his sixth Byrider location.
Byrider Bowling Green features over 7,500 square feet for sales, service, and finance and a parking lot that can display up to 50 cars for sale. Additionally, the new location offers low-cost maintenance to Byrider customers. The facility’s state-of-the-art service department is equipped to service up to three vehicles at a time and is expandable up to six service bays as the need grows. The service area features over $50,000 of new shop equipment. The new location plans to employ thirteen associates to start. Renovation on the property took nearly three months to complete.
Byrider’s recent rebranding includes ongoing business model updates to reflect the Company’s continued growth and commitment to customer service. The Company is implementing strategic business changes to enhance the customer experience, including an improved website featuring a fast 3-minute online approval process for new customers and an optimized purchase process to provide customers with a broader selection of quality used cars, including autos, trucks, and SUVs. The improved vehicle offerings are viewable on Byrider’s online inventory page, where customers can conveniently filter by location. The rebranding also includes a top-to-bottom redesign of the company’s name, logo, and messaging.
About Byrider: Byrider, one of America’s largest buy-here-pay-here used car dealership and franchise systems, has sold more than 1.34 million cars at more than 140 locations across the country. Founded in 1989 as J.D. Byrider, the company recently rebranded and changed its name to Byrider. As part of its commitment to customer service, Byrider offers high-quality autos, trucks, and SUVs with on-site financing and features optional company warranties or service plans with vehicles sold. Each Byrider store features a state-of-the-art service department offering low-cost maintenance. Consumers who have been turned down for traditional bank financing are often able to “Buy, Finance and Drive On” at www.byrider.com