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Byrider Wausau

BHPH-Byrider Wausau moves into new dealership location

BHPH — WAUSAU, Wisc. 
The coronavirus pandemic didn’t stop Byrider Wausau from relocating to a renovated location in the Wisconsin city it has served for the past seven years.

This week, the dealership that’s part of the Byrider network of buy-here, pay-here dealerships moved into its new location following a six-week building renovation. The new store, owned by the Kocourek Automotive Group, is located at 2600 N. 20th Avenue in Wausau, which is located about 150 miles north of the state capital in Madison.

Byrider Wausau’s new location offers 17,000 square feet, an increase of more than 10,000 square feet from its old building. The additional square footage allows in-house finance company, CNAC, to expand its footprint, and features a larger, more modern service shop with new diagnostic equipment.

Additionally, the dealership can now offer up to 150 vehicles for sale on its lot, 50 more than the old location could support.

“The new store location is much more convenient for our customers to access. Each feature at the new building is designed to create a better customer experience,” Byrider Wausau general manager Jennifer Freiboth said in a news release. “We are excited to see where the future takes us.”

The building was previously occupied by Kocourek Subaru, which recently relocated to a larger building across the street. Before Byrider could move in, the group indicated an extensive renovation needed to be completed. Ghidorzi Company, a Wausau-based construction group, led the six-week project.

The new building location officially opened to the public in late April, with reduced capacity due to the COVID-19 pandemic shelter in place order.

Byrider Wausau has served the community since opening its doors on Grand Avenue in 2013. Since its inception, this Byrider store has sold more than 2,000 vehicles.

The service shop continues to offer maintenance to Byrider customers, including parts sold at cost.

The company highlighted Byrider Wausau employs 12 full-time employees and one part-time employee, four of which have been employed since the dealership opened seven years ago.

For more information about Kocourek Automotive Group, visit www.kocourekauto.com.

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The reference to $1,522,305 above represents the two-year annual average net income from operations during the period between January 1, 2020 and December 31, 2021 (“Traditional Measurement Period”) for the top 25%, or 26 of the 107 franchisee-owned Byrider Traditional stores. 38.4%, or 10 of those 26 Traditional Mature Stores, met or exceeded that two-year annual average. The entire set of 107 Traditional Mature Stores generated a two-year annual average net income from operations of $721,720 during the Traditional Measurement Period. 42.06%, or 45 of the 107 Traditional Mature Stores, met or exceeded that average. More detailed information regarding Traditional Mature Stores, including the average net income from operations for the bottom 25% of the Traditional Mature Stores, can be found in Byrider Franchising, LLC’s Franchise Disclosure Document dated July 6, 2022. This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for informational purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. © Byrider Franchising, LLC. 12802 Hamilton Crossing Blvd., Carmel, Indiana 46032. All Rights Reserved.

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